MA Curating Alumna Jenny Mearns shares her new role in museum marketing

Jenny Mearns is Marketing & Membership Officer at The Salisbury Museum and also a graduate of the Curating Collections and Heritage master’s programme. In this blog post, she reflects on her career so far, and how the MA Curating informed her practice and helped her develop her confidence

I enrolled on the MA Curating, Collections and Heritage course in September 2020, after spending time volunteering with the National Trust as an archive assistant, which ignited my interest in working with collections within the museum and heritage sector. My previous roles were varied (visual merchandising, freelance writing, and running my own small fashion label) yet consistently enabled me to utilise my creative and curious nature!

Fashioning our World Exhibition, The Sailsbury Museum

 

As part of the MA course, in April 2022 I commenced on a three-month work placement at The Salisbury Museum, as project assistant on the Fashioning Our World project. This primarily involved investigating the fashion collection at the museum, seeking evidence of historical sustainable fashion practices (mends, repairs, repurposing, alteration). I found this role enormously rewarding, leading me to continue at the museum upon completion of my placement as volunteer project assistant on Fashioning Our World.

A fragment of a wedding dress showing evidence of historical sustainable fashion practices, discovered on Jenny’s work placement

In November 2023, a full-time role became available at The Salisbury Museum, so of course I jumped at the chance of applying, resulting in me being offered the role of Marketing and Membership Officer.

In this role, I am responsible for developing all marketing assets, from press releases, social media campaigns, liaising with local and national media, to designing, creating, and sending out monthly newsletters. I also look after existing museum members, recruit new members, and process monthly membership renewals.

Fortuitously, Fashioning Our World was the first exhibition I was responsible for marketing, which I found hugely rewarding, securing features in national press including the BBC, The Telegraph and The Times.

Further, alongside my role at the museum, I am committed to exploring my research interests, which amongst other avenues include dichotomies between display and storage within fashion collections in museums, and emotional attachment and clothing.

As such, I currently have some of my research undergoing peer review for publication, and, at the end of the month I will be presenting my paper – Diversifying Stories Through the Curation of the Fashioning Our World Project & Exhibition at The Salisbury Museum at the Beyond the Blockbuster: Exhibiting Fashion Now conference at Museum of London Docklands and London College of Fashion.

My time at the University of Brighton enabled me to engage with critical thinking giving me the opportunity to develop my research interests, with amazing support from my tutors. The course was undoubtedly instrumental in enabling me to move forwards, progressing in my chosen career path within the museum sector. My studies also helped to give me confidence in myself and my abilities, enabling me to grow not only professionally, but also to develop as an individual.

 

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