Mass Observation: Objects in Everyday Life

Bookmark and Share

 

How can historians investigate what people wore in everyday life and what it meant to them? Hannah Smith (MA History of Design and Material Culture) explores some of the many micro-histories contained in the Mass Observation archive…

For my MA dissertation I have researched practices of dress in everyday life as presented within the Mass Observation Project Spring 1992 and Spring 2006 ‘One Day Diary’ directive responses. Housed within the University of Sussex Special Collections at The Keep near the South Downs in Sussex, it is made up of handwritten letters, typed emails, photographs and drawings, produced at the hands of the hundreds that make up the panel of writers known as ‘Mass Observers’. This material is divided into the Mass Observation Archive (1937 – early 1950s) and the Mass Observation Project (1981 – present). It is the latter Mass Observation Project (MOP) that I have been using in my research.

The MOP defines itself as a ‘national life writing project’. Former director of the project, Dorothy Sheridan described it as, “…ordinary people observing and reflecting on everyday life…” (Sheridan, 2000:10). The intent of both the Mass Observation Archive and Project was to give voice to the ‘ordinary’ everyday person, giving them “the authority over knowledge” (Sheridan, 2000:10). Mass Observers are sent up to three sets of ‘directives’ a year with the invitation to write about a wide range of themes and events. Examples have included “Gardening”, “The Refugee Crisis” and “Your Home”.

Figure 1. Responses to the Spring 2005 ‘Charles and Camilla’ Directive. Image courtesy of Mass Observation.

Figure 1. Responses to the Spring 2005 ‘Charles and Camilla’ Directive. Image courtesy of Mass Observation.

My interest in the MOP came about during my first year on the MA History of Design and Material Culture at the University of Brighton. We were encouraged to use the MOP as a primary resource for a group project entitled ‘Interior Lifestyles’. Using the directives ‘Objects about the House’ and ‘Collecting Things’ we explored the relationships between the Mass Observers and the objects they decorated their homes with. Aside from the aforementioned project, the ‘New Years Eve’ and ‘One Day Diary’ directives that I had had the opportunity to look through particularly inspired me. As a researcher of dress and fashion in everyday life, here was access to narratives of real experiences of living, breathing people interacting with dress and fashion, rather than a constructed representation or media ideal. I therefore initially assessed these diary-format directives and developed my own methodology for using the MOP within a material culture study, ultimately leading to my dissertation research in practices of dress.

As well as being able to track the Mass Observer’s use of dress as they weave amongst different contexts throughout the narrative of their day, it has given me rare insight into the ‘wardrobe’ moment – the moment when which the bricolage of the visual self we see in more public spaces is created. Through using Mass Observation, I have been allowed the opportunity to explore not only how people use dress in more public spaces, but also in move private spaces – whether that be their dressing gowns, pyjamas or nothing!

Figure 2. Examples of additional personal papers (including diaries and letters) donated to the project. Image courtesy of Mass Observation.

Figure 2. Examples of additional personal papers (including diaries and letters) donated to the project. Image courtesy of Mass Observation.

Initially, I was overwhelmed due to the vast amount of material and its seemingly limitless capability for endless threads and tangents of research. By reading as much as possible about how other researchers had used the material, I was able to see that every Mass Observation researcher has shared the same struggles and frustrations. Through learning from their problem solving, I was able to tailor their theories to my research interest and develop my own methodology for using the material as well as providing a structure for sampling.

With its interdisciplinary appeal the material transcends boundaries, making it an exciting resource that can always be further explored. Whilst students, academics, media researchers and the public have taken advantage of the unique collection – it is ultimately a treasure trove for anyone with an interest in everyday life. For a researcher of design history and material culture, it provides a rare platform to witness the reality of objects interacting in everyday life. Since I’ve been working with the material, the Mass Observation staff, and the staff at The Keep, have been incredibly helpful and approachable. There is an openness towards anyone that is interested in engaging with the material.

As much as it may seem intimidating during an initial encounter, this should never prevent anyone that is interested from engaging with the material. Now more than ever Mass Observation provides an important platform for recording the reality of lived experience, giving voice to the micro-histories that grand-narratives have tendency to silence. It is inspiring to know as an individual in society, as well as a researcher, that there is a space for your voice to be heard and a space that seriously considers what you have to say. Working with a collection such as this is incredibly important if we are to understand the reality of how we negotiate lived experience and exist as a society and as individuals.

 

Dress Detective: using Brighton’s Dress History Teaching Collection

Bookmark and Share

 

Sarah-Mary Geissler (MA in Design and Material Culture), reflects on how one seemingly uninspiring garment led her to unexpected places…

Fig. 1: Front, side & back view of the 1880s Mauve Altered Afternoon Dress. Photo by Sarah-Mary Geissler

Fig. 1: Front, side & back view of the 1880s Mauve Altered Afternoon Dress. Photo by Sarah-Mary Geissler

It really is amazing is how far one project can take you. From what started simply as a class presentation led to assisting lectures, journal publication and even curating a display just a year later!

During my final year studying the BA (Hons) Fashion and Dress History at the University of Brighton, we had the privilege of being taught by Professor Lou Taylor, pioneering dress historian. The spring term Special Subject module focused on case studies of objects in the Dress History Teaching Collection. Throughout her career, Taylor has amassed a wealth of dress objects which now reside at Pavilion Parade, an incomparable resource waiting to be utilised by students. Each piece has a fascinating backstory – rejected by museums, donated by alumni, rescued by students – though only a small percentage of the collection has been thoroughly researched. The aim of our module was to improve our own analytical and interpretive skills as dress historians, but also to provide a selection of objects with proper catalogue entries. The garment I had my heart set on was already selected by someone else, so I unenthusiastically settled on researching an 1888 Mauve Day Dress. I began the project totally convinced that there was nothing exciting about the Victorian era, and grumbled to friends how boring this project would be. I was so wrong!

View inside the dress bodice. Photo by Sarah-Mary Geissler

Fig. 2: View inside the dress bodice. Photo by Sarah-Mary Geissler

Eventually I found how to apply my own interests to the research. Once I moved past my preconceptions of 19th Century dress, the analysis process became fascinating. I studied the dress inside and out, then compared it to other dresses from the period: it was clear that it wasn’t a straightforward example of 1880s fashion. As a dressmaker myself, the garment’s messy construction intrigued me. Other evidence in the garment led to the conclusion that it could have been an 1860s dress altered over 20 years. My project became a detective-style investigation into who the wearer was; where/when was the dress first made? Why was it altered so dramatically? And was this dress renovation typical for the period?

View of the skirt hem, showing previous stitch perforations. Photo by Sarah-Mary Geissler

Fig. 3: View of the skirt hem, showing previous stitch perforations. Photo by Sarah-Mary Geissler

Throughout the assignment, I contacted several museum-based professionals regarding the dress, and became more confident networking as a researcher. I looked into museums policies regarding altered garments, and how different keepers of costume interpret their collections. Over the course of the module, I developed a specialist understanding of mid-late 19th Century home-dressmaking, strengthened my ability to read dress, learned how to properly mount costume, and found out a great deal about the theory of dress history and the field today. Outside of university, this project gave me the confidence to submit an exhibition review to Textile History Journal, which was selected for publication last November!

Knowing how invested I was with my case study, Professor Taylor asked me to assist with her first year lecture and object handling session, and to do a small talk about the dress. I was so nervous about speaking in front of a large group, but the session went brilliantly. It was surprising how much information I could recall about the dress; I started to feel like a proper historian! This year I was asked to help out again, and so came prepared with notes and printed images to aid my talk.

Dress on display in the Pavilion Parade Foyer. Photo by Sarah-Mary Geissler

Fig. 4: Dress on display in the Pavilion Parade Foyer. Photo by Sarah-Mary Geissler

The success of this led to a conversation about displaying the dress in the School of Humanities’ Pavilion Parade foyer. With help from Clare in the office, mounting the dress was straightforward, though preparing information for the posters was challenging. I had to figure out what story was being told and how to make it interesting for a public viewer. Revisiting an undergrad project as a postgrad student, it was clear to see how much my work has strengthened in just a year (frustratingly, I found a spelling mistake on the first page of my original paper!). Displaying my research made me consider how museums and heritage sites interpret their collections, and this little display pushed me to develop my own curatorial skills.

All in all, I never expected the work done for one assignment to be the basis for such fantastic things. Having the Teaching Collection as a resource has been an invaluable part of my education at Brighton, and has reinforced the importance of understanding objects as sources of information to be read. I’ve been fortunate to have opportunities at the university to provide me with experience I can take into my career. It would be great for more students to get involved showcasing other pieces from the Teaching Collection in future, as there are many, many more fascinating stories to be shared!