Brighton Business School

Inspiring journeys to work

Tips on how to build authentic relationships with local influencers, encouraging them to promote your business 

Beth Nicholson, Business Management with Marketing BSc(Hons) student, is taking our digital marketing optional module. As part of this module, Beth’s blog talks about how to use influencers to promote your business. Tips on how to build authentic relationships with local influencers, encouraging them to promote your business (without the monetary sum) There has been a distinctive shift…

Continue Reading

$$XXX Buy Viagra NOW! XXX$$: Cutting through the chaos of email marketing so you can boost your open and click-through rate – no junk in this trunk | Eden’s Blog Central

No this isn’t spam! But it is a great example of one of our Digital Marketing module student’s blogs. Eden, a Business Management BSc (Hons) student, blogs about how to boost open and click rates when using direct email marketing.  

Personalised ads and avoiding ‘creepiness’ in targeted advertising

Rhys Johns, a Law with Business LLB(Hons) student, is taking the digital marketing module – I wanted to share with you his blog post on what to avoid when personalising advertising.

Digital Marketing Analysis: A student’s blog on fashion retail giants capturing millennials

This time of year is when I have the pleasure of reading and marking blog posts by students who are studying Digital Marketing (an optional module in their final year). As part of this module students are required to create their own blog analyzing how digital technology is transforming marketing. They have a lot of…

Continue Reading

Making the grade: top tips from lecturers on exam revision

Our Student Support Guidance Tutor team have spoken to several lecturers to get their top tips on how to revise for your exams.   Revision/Exam Preparation  After each session, ask at least one question about the material you’ve covered and answer at least one question (this is best done in pairs or groups)”. Maths lecturer,…

Continue Reading

Managing stress at exam time: Top student tips

We spoke to our students to compile the top six things to do to overcome stress during exam time. 1. Connect with others and talk about it! It’s Ok to talk! Tell someone if you’re struggling. Don’t let it build up. Never forget to call home. A problem shared is a problem halved – remember…

Continue Reading

lego mood board from agency's offices

Working with Jellyfish on digital transformation

There’s no doubt that the internet has changed our lives, both in terms of societies and businesses – but how this will evolve is an exciting concept. Working with leading businesses in this field helps us understand the potential impact of digital transformation on the world and informs the courses we teach. We recently met…

Continue Reading

The 10 things you’re doing wrong in your presentations (and how to fix them). By Steve Bustin

It doesn’t matter how many presentation skills training courses we’ve been on or how many truly terrible presentations we’ve seen, we all end up falling into the same old traps when we present, pitch or speak in public. From overusing bulletpoints to mumbling into your script, here (in no particular order) are the top ten…

Continue Reading

“My placement year was a pivotal part of my studies…”

Elly Russell graduated from Brighton Business School in 2011 with a degree in Business Studies with Marketing. I’m very proud to be a Brighton Business School alumnus, because it helped me unlock my interests within our subject area that has led me to my career in Digital Marketing.

William Hulls on learning the practical skills of business

William Hulls graduated from Brighton Business School in 2011 with a degree in Business Management with Marketing. He was then able to get a position on a prestigious graduate scheme and has since gone from strength to strength within that company. “I am proud to be a Brighton business student, not only because It was…

Continue Reading

1 3 4 5 6 7
Skip to toolbar