Have you ever looked at a product and thought, “There has to be a better way”? That’s exactly what Olivia Goode, a final-year Product Design BSc student, did—and her bold idea might just change the way millions of women shop for bras.
Meet FORME: A bra fitting revolution

Frustrated by the lack of standardisation and inclusivity in traditional bra fitting, Olivia created a user-led system that provides a more accurate fitting experience for women.
Continue reading “How a Product Design student is redesigning the bra”

