Guest Lecture Industry Marketing Marketing MSc

Alessio Messaggi, Paid Search Specialist at Jellyfish

A visit from the world’s biggest boutique digital marketing agency

In the beginning, there were websites… And in 2019 it is estimated that those websites will account for over 63.6% of all global media ad spend, a sum of nearly $327.28bn. The revolution that was the World Wide Web dominates societal, economic, and political change around the globe and is the fastest growing global economy….

Black and in Business is BACK!!!

Brighton Business School alumni, Marvin Okai and Denzil Lawrence, are back at university to talk about their journey to becoming Chartered Accountants and why they developed their blog Black and in Business to share their experience. After graduation, they created the blog with the aim of providing students with insight into their journey to work….

Placement hunting, the ups and the downs

As the quest for graduate jobs begin, I’m left reflecting on my placement year and how I ever managed to secure such an amazing role. I should probably introduce myself, I’m Paige, a final year Marketing Management student at the University of Brighton. Let’s rewind back to second-year, it’s November 2016 and placements are the…

The pitfalls of the Ten Year Challenge

Paul Levy, researcher at the Brighton Business School, gives his opinion on the recent 10 Year Challenge trend on social media. You are invited to share two pictures of yourself online – on Facebook, Twitter or another of the manifold social media platforms. One image is of you right now, the other from ten years…

Harley-Davidson and Identity visit discuss event branding

Students from the Brighton Business School and the School of Sport and Service Management and the (based on the university’s Eastbourne campus) were visited by Harley-Davidson, including motorbikes, and Identity group. The afternoon provided an opportunity to meet key figures from both organisations and gain an insight into the importance of events for high-profile brands. Identity…

Marketing student shortlisted for the Sussex Sports Awards 2018 Young Volunteer of the Year

One of our current Marketing Management with Placement Year students was recently nominated as a finalist for the Sussex Sports Awards 2018 Young Volunteer of the Year. Tom Amber, a final-year Business School marketing student, was shortlisted for the award because of his involvement with Woodingdean Wanderers and his volunteer work associated with the University…