core module | School of Business and Law

School of Business and Law

At the School of Business and Law, University of Brighton, we teach, research and consult across the full range of business, management and law disciplines.

Module insight: Marketing Principles

Our core marketing module – Marketing Principles – is delivered across a range of level four courses in the first semester. The module provides you with a broad knowledge and understanding of the roles and functions of marketing. Your knowledge is tested by a range of assessment methods including a multiple-choice question exam paper and…

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