Alumni Business and Management Marketing Prospective students Student Life Undergraduate

Charlotte Horwood: Proud to be a graduate of Brighton Business School

Charlotte Horwood, graduated from Brighton Business School in 2012 with a First Class Honours in Business Studies. “Four years on and I still believe that I couldn’t have achieved what I have in my career so far without my degree. “I’m hugely proud to be a Brighton Business School Graduate, as studying for my degree equipped…

Tamara Labelle: Proud to be a graduate of Brighton Business School

Our alumni have been providing us with an update on their careers since graduating from Brighton Business School. Tamara Labelle, graduated in 2013 with a 1st in Business Studies with Marketing. “I left Brighton University three years ago, and am now working as a Product Marketing Manager for a pet insurance company. I design the marketing strategy and…

Prizegiving 2016: Recognising students’ achievements

On 28 July, Brighton Business School held its annual prize-giving ceremony. Sponsored by local businesses and accrediting bodies, the ceremony celebrates and rewards the achievements of outstanding first, second and final year students.

Guest Lecture: The Role of PR in Search Marketing

This week, students taking the Digital Marketing module attended a guest lecture delivered by Simone Stevens and Stephen Baker from Propellernet. Simone and Stephen discussed why earned links and social shares are important, and the differences between traditional PR and digital PR. They shared some practical examples of ‘push’ tactics (proactively building links one-by-one) and ‘pull’…

Student tweets make business sense

By Lauren Wheatley, Business Management BSc(Hons) student During a recent digital marketing workshop, we were asked to look at our email inboxes to detect good use of personalisation within emails. Does the company bombard you with random emails or do they specifically want to know you and your past/potential consumer habits? The emails that I chose were…

On the frequency and intensity of hurricanes in Brighton

By Kevin Turner Typhoon Haiyan hit the Philippines on November 8th 2013. The final death toll is still not yet known, but is expected to be in the region of 8,000 people. Millions of people have been affected by damage to property and are in need of urgent aid to survive. Haiyan is considered to…