Events Guest Lecture Industry Marketing Marketing MSc

Warner Bros: Storytelling in the digital television era

Our Digital Transformation Research Group welcomed Martin Trickey, Group Head of Digital at Warner Bros Digital Television (WBDT) to Brighton Business School last month to talk about the changing nature of storytelling in the digital television era. Drawing on examples from Warner Television Programme portfolio, Martin outlined the decline in the viewing of traditional, linear…

Luke Hughes on tailoring your degree to suit your career aims

Luke Hughes graduated from Brighton Business School with a degree in Business Management with Marketing in 2011. “I am proud to be a Brighton Business School Graduate because what I learnt during my time at Brighton was very hands on and relevant to all areas of business allowing me to use the knowledge I had…

CIM Accredited Marketing courses

As a Business School we feel it’s vital to ensure we have good relationships with industry and professional bodies. It ensures that our courses are in-line with industry practice, but also provides membership, resources and access to networking events for our students, and in most cases, exemptions from institutes’ professional papers.

Free Access for Students to Brandwatch Analytics

Entrepreneurs, marketers and sales teams all need to understand how today’s digitally empowered consumers reach and interact with their brands, and their competitors. Ben Hackett from Brandwatch recently led a guest lecture to students on how to understand online conversation and data can inform marketing decisions. Insights powered by social media Brandwatch specialise in providing insight…

Nina Finney on applying theory with best practice

Nina Finney, graduated with a degree in Business Management with Marketing from the Brighton Business School in 2013. “I am proud to be a Brighton Business School Graduate because the Business Management with Marketing course gave me a snapshot of the key levers which are crucial to understand when driving a business forward, and applying theory with best practice.”

Dominic Taylor on developing confidence

Dominic Taylor graduated from the University of Brighton in 2013 with a BA Honours Business Management with Marketing. Dominic continued studying at Brighton to complete his MSc in Marketing.

Chris Gilpin on Industrial Placements

Chris graduated in 2008 with a degree in Business Studies with Marketing after successfully completing a placement year working in industry. “I am very proud to say that I am a Brighton Alumni. Since leaving the Business School I have started out in a career in Marketing for a number of large Medical Device companies and…

How sci fi-inspired innovation treads a fine line between dystopia and utopia

Paul Levy, University of Brighton The race is on to bring a jetpack to market. New Zealand-based Martin Aircraft has a jetpack which is due to go on sale this year and US-based JetPack Aviation is working on a more streamlined offering. So aviation junkies with the cash to spare will soon be able to…