Business and Management Events | School of Business and Law

Enterprise Rent-A-Car Business Project Showcase

Eight teams from the University of Brighton Business School recently competed for a cash prize in a Dragons’ Den style competition. Our students were shortlisted from 77 teams and given the opportunity to present their ideas for a new mobile app as part of the Enterprise Rent-A-Car sponsored Business Project Showcase. Teams worked hard for…

Business courses now accredited by the Chartered Institute of Marketing

The University of Brighton’s business courses have successfully gained Chartered Institute of Marketing (CIM) accreditation meaning they have met high standards in teaching and learning. Graduates will be exempt from units counting towards CIM professional qualifications. The CIM is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and…

Student tweets make business sense

By Lauren Wheatley, Business Management BSc(Hons) student During a recent digital marketing workshop, we were asked to look at our email inboxes to detect good use of personalisation within emails. Does the company bombard you with random emails or do they specifically want to know you and your past/potential consumer habits? The emails that I chose were…