Monthly Archives: January 2017

American Apparel Ad Campaigns

American Apparel Ad Campaigns

American Apparel has visually striking, sexually explicit advertising campaigns to promote their clothing. They often use extremely young looking models, and place them in compromising …

 

PETA: “I’d rather go naked than wear fur”

PETA: “I’d rather go naked than wear fur”

Figure 4 | Suzanne McCabe for PETA Figure 5 | Tony and October Gonzalez for PETA PETA, (People for the Ethical Treatment of Animals), is an organisation …

 

Calvin Klein 2016 – I _____ in #mycalvins- Emily Miles

Calvin Klein 2016 – I _____ in #mycalvins- Emily Miles

This post presents the 2016 Calvin Klein campaign. The #mycalvins campagin has included a number of different models, celebrities, music artists and actors. Figure 1- Model, …

 

Diesel Digital Generation – #DieselMatch – Lucy Latham-Humphries

Diesel Digital Generation – #DieselMatch – Lucy Latham-Humphries

This is a short thread of Diesel’s #dieselmatch campaign for their SS16 collection. The idea of the campaign was to showcase their new range of …

 

Levi Jeans

Levi Jeans

Levi Jeans     (FIGURE 1) An image for Levi Jeans, advertising their clothes; all females… Levi Jeans is a well known clothing brand of which started in 1873 and …

 

United Colours of Benetton ‘Unhate’ Campaign

United Colours of Benetton ‘Unhate’ Campaign

By Josh Golding In this post I will present the ‘Unhate’ campaign by Benetton and how the company brings audiences outside their comfort zones. Will look …

 

Are You Beach Body Ready?

Are You Beach Body Ready?

  By Blake Zocher A critical engagement with Protein Worlds controversial ad campaign Figure 1 – The main campaign image that was promoted throughout the London underground and …

 

The Dove Real Beauty campaign

The Dove Real Beauty campaign

(Figure 1) Figure 1 The Dove logo, The dove logo features a golden Dove bird and the brand name ‘Dove’ in navy blue, italic font, all …

 

Abercrombie and Fitch ‘The making of a star’

Abercrombie and Fitch ‘The making of a star’

The first store, David T. Abercrombie Co. was established in 1892 as a retailer of hunting and fishing equipment. Ezra fitch bought in to the …

 

‘Think different’

‘Think different’

by Gosia Nowacka FIGURE 1 Campaign video narrated by Steve Jobs himself. Interestingly enough this version of the video was not released as Jobs did not want …

 
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