Tagged: new hive

molly soda: “from my bedroom to yours”

To kick off my research for this project, I visited Molly Soda’s solo exhibition at Annka Kultys gallery. Molly Soda is an internet artist whose work I was familiar with already, but her style fits nicely into the concept I am looking at for this module. Molly’s work consists of videos, gifs and New Hive-created digital pieces.

All the works were displayed on tablets, laptops, iphones or mounted screens around the room, and the gallery space was filled with pink beanbags and potted plants to create a comfortable atmosphere to make visitors feel like they have been invited into the artist’s bedroom.

Each piece of digital work was for sale and once bought could be transferred onto an embellished USB memory stick.

I love the idea of linking our use of the internet as a diary with the concept of teen girls’ bedrooms and what a private space that is – a great contrast with our publicised thoughts and feelings on social media.