MSc Logistics and Supply Chain spring visit to Liz Earle
Each spring the MSc Logistics and Supply Chain students go on a field trip to industry to witness first hand some of the challenges organisations encounter in bringing their products to market.
This time the students visited Liz Earle, a natural beauty products company located on the Isle of Wight. A short boat ride off the southern coast of England, the visit normally involves a ride on a Hovercraft, but due to some inclement weather we had to take the ferry.
The students met with the company’s Operations Director, Supply Chain Planning Manager and Packing Operations Manager who provided insights into the strategic challenges of multi-channel distribution and strategy, as well as capacity management of warehouse and packing operations.
After a working lunch the students took a tour of the order fulfilment centre to see the production line and gained valuable insights into the customer service and online retail operations of this growing B2C business.