Author Archives: Mohammed Atif Raja

                                                                   Source:(Google,2017) Viral Marketing Defined Encourages others to pass on messages to more individuals, emphasised by (Fidgeon,2004). A strategy that use relationships by the “word of mouth” to promote products and services (Yeoman, 2014). However, (York,2016) defines viral as messages rapidly … Continue reading →

Source:(Ishani,2015) YouTube Interesting stats? YouTube is a website platform that enables users can share and watch videos (gcflearnfree,2017). Interestingly, YouTube within 2011 was the “2nd most popular website” (Scott, 2011).   Source:(Youtube,2017)                                                             Source:(KEARNY,2017) What is an Influencer? The fact is … Continue reading →

                                                            Source: (Google,2016) Smartphone Figures Incredibly figures estimated represents, mobile smart phones users are increasing from 1.5 billion in 2014 to 2.5 billion users within 2019 across the globe (Statista, 2016 & Kissonergis,2015). An estimated 5 million mobile apps were … Continue reading →

Digital Marketing Workshop 3 Digital marketing workshop lecture 3 was asked to search different languages for the same keywords used. In order to find out what results Google provided? I found the articles were all different! I was searching for … Continue reading →