A tweet by second year Sports Journalism BA(Hons) student Thomas Davies-Crisp went viral.

Thomas’s photo on X of a £7 apple crumble bought at Brighton & Hove Albion’s Amex stadium achieved over 3 million views and was also picked up by local news site the Evening Argus.

The photo provided the perfect opportunity for crumble-related puns as Brighton & Hove Albion beat Spurs 3-2 post-photo having led by two goals at half time.

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