It is an advertisement about a competition to win a google pixel 3 XL phone, by sending texts to a number in Vodafone Company, then the client has to answer few questions.

it is not an attractive email, and it not likely to open such kind of emails becuase, it does not have a subject that attracts the interests of the customers

It contains a video to watch before going along with the deal, there is a specific design to impact the customer.

There are some images in the email about the coverage of the network signal.

The good about the email is that they have a valid point about the signal coverage of 99% of the UK.

They have invited the customer to send a message to a number of Vodafone Company to get the chance to win by answering questions on texts.

However, they have not mentioned if the texts are free, nor the prices of the texts if they are not free. It is kind of misleading the customers to attract them to follow the deal and send texts then they get charged.