Launching social media

Having been very apprehensive to start the Instagram page and make this project public, I realised it was a really important step in order to start building the community. This campaign feeds off of the people that it is created for so with this community beginning to build on social media, I can interact and gauge responses to the work being created.

On the first day, I posted three digital designs, the logo, a condensed manifesto, and a version of the wheel digitalized. The idea was to create a professional start to the grid however my feeling upon reflection is that it has struck a slightly impersonal/corporate appearance. Therefore, my next steps are to warm it up with some photos of physical objects/people as this is so integral to the identity of the campaign. Not only will these images help to make the Instagram page more causal and relatable but also gives the opportunity to bring the campaign into the physical world.