Boys, girls, man, woman,male, female, gender. Palomo Spain has no gender focus just like the new collection and sub-brand Palomo Sanuraio, the sub brand stays with Palomo Spain ethics, views and brand image. Palomo Sanuraio clothing can be worn by ALL. This sub-brand makes key clothing items to make YOU feel confident, mature, seductive, charming, smart, lavish and most importantly comfortable. Palomo Spain and the new sub brand Palomo Sanuraio manufactures high quality clothing that will all include a stand out elements.

This collection is designed for the young individuals who express their personality through fashion. It’s for the generation who overlook gender normalities and those who express identity through clothing and accessories. This brand encourages experimentation, to make people wear the clothes how they want to wear it not how they think it should be worn. A Palomo Sanuraio sub brand is a brand that aims to make people man clothing is personal and expressive.

Palomo Sanuraio is a new ready to wear sub-brand, which ranges from casual, smart tops, tailored suits to cozy jumpers. Created with the male silhouette in mind, but the range consists of clothing suited to all, easily available to anyone that wants that extra bit of charm to their day-to-day life and wardrobe. Encouraging the use of mixing and matching key outfits pieces to decrease the need for fast fashion in retail. Palomo Sanuraio is proud to create a current, modern and exciting fashion brand that is easily accessible which will be marketed at a lower retail price point so it’s reachable for everyone.

Palomo Sanuraio will work closely with Palomo Spain. We are aiming to increase interest in both brands by building on customer loyalty and brand recognition. Campaigns though social media like Twitter and Instagram will be held when the run up for the website and online store launch begins. We plan for the sub brand to have its own social medias; but to increase its popularity it will be linked on Palomo Spain’s main pages. An individual blog will be launched and updated with clothing, new seasons, promotions and celebrity endorsements. This will attract a high footfall from the target market, hoping to encourage sales. The use of hashtags to link all social media sights together will be used, this factor will bring in new customer interest to the sub brand and leading brand.

We are a brand that believes in being courageous, creative and characterful these factors being blended to create a wearable but indulgent collection. An effortless collection that has elegance and beauty, which has an easy transition from day to night with every piece. It’s a collection to make YOU smile.