My Base idea started off knowing i wanted to create a media/press pack for a concept as this is the area i am most confident in as i enjoy the business elements, and i worked a lot of the planning and development of projects through my placement at a production company. I created a mock press pack for Jay Park a Korean American R&B artist, from doing this is enabled me to understand what elements would be needed to create a in detail pack within my FMP. It was also a good starting point as i then knew where to get started on what areas i could experiment with surrounding graphics and images.

From creating a pack like this is also a great starting point to understand an artist, their work, background and aims within the industry which helps to create the best content to fit that individual.

Can find me full Press Pack within my sketchbook.