“During my transition I did have to deal with experiencing periods each month and many of the negative stereotypes that can come along with it,” Jones said. “Assuming periods are inhibiting to people tends to perpetuate period shame even more, and makes people even more reluctant to talk about them.
“I always found the fact that no one seemed to openly talk about periods quite difficult and made me want to hide mine even more. That’s why I wanted to be involved in the I’M ON campaign.