LOUISE JONES

Fashion Communication Student

Lauryn Hill and Erykah Badu

Both these musical women are iconic for their fashion style and and role model for Black women. Erykah Badu has even been a stylist for Pyer Miss. Their use of silhouettes, colours and prints is bold and brilliant.  

Music Activism

Music is a popular and strong platform for communicating messages. Historically, political hip hop developed in the 1980s as a form of social expression to speak about exclusions, injustices and lack of power. It is used to send political messages to inspire action or to convince the listener of a particular viewpoint. It is also…

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Black Panther Party

Diving into further historical research brought me to the Black Panther Party. The revolutionary black nationalist and socialist party was founded in October 1966. Their aim was to challenge police brutality by having armed citizens patrol police officers. They also created community programs, such as the Free Breakfast for Children and community health centres, which they…

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Fashion inspired by Black Lives Matter

Kerby Jean Raymond, the founder and designer of Pyer Moss, bravely tackled the issue of police brutality in his 2016 collection. His powerful designs feature symbols of blood, gun holsters and show the names of those killed.    Alexandria Chantiluke is a Nottingham Trent graduate, whose graduate menswear collection was was inspired by Black history,…

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Artists inspired by Black Lives Matter

My next body of research investigated artists and designers who have been influenced by Black Lives Matter. This includes: Titus Kaphar – used chalk to sketch the faces of police brutality victims, overlaying them to represent the present day and historical nature of police brutality Adam Pendleton – explores relationship between politics and race through…

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Black Lives Matter

Following on from the Soul of Nation, I decided to carry on with the same theme but think about its modern equivalent. Black Lives Matter is an international activist movement, originating from the African-American community, who campaign against violence and racism towards black people. Protests against police killings, racial profiling, police brutality, racial inequality are…

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Soul of a Nation

I visited the Soul of Nation exhibition on 2nd October at the Tate Modern. I chose this exhibition as when researching potential places to visit, this one particularly stood out as its message of revolution linked to the project. The exhibition celebrates the work of Black artists in American from 1963 for 2 decades. The…

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Part 1 – Briefing

New year, new brief! Part one of this module is ACTIVISM in Fashion Communication, where I aim to explore an area of political or social activism. The final outcome is to produce a short magazine or sample spreads, on either ‘anarchism and revolution’ or ‘peace and prosperity’. My starting point is going to be the…

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TREKSTOCK Proposal Statement

The campaign proposal for this live brief is made up of two parts: a poster campaign and a viral social media campaign. This two-pronged approach raises awareness of the charity, as well as fundraising. The campaign has been produced by myself and Georgina Lowe. The initial concept was the idea of using objects as metaphors,…

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Social Media Campaign

The second part of our campaign revolves around the concept of viral social media. Inspired by the ALS ‘ice bucket challenge’ and Cancer Research’s ‘no make-up selfie’, the idea is for participants to pose for photos or videos related to the posters. For example, a women would hold up cherry cakes in front of her…

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