Postcards

Below shows my personal postcards for promoting myself as a brand. I chose 3 designs again to compliment the business cards, with one from each shoot again, but using different images. This allows people to take away their favourite image from the exhibitions, whilst providing my personal details to explore my work further and follow…

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Portfolio Sheets

After brainstorming multiple portfolio approach ideas (see sketchbook), I chose to create A3 sheets. I feel that this suits my work most as it can clearly showcase both magazine spreads and photography. This also shows my layout skills in itself. I initially began planning by creating the below thumbnails of potential layout ideas. I originally…

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Business Cards

I have 3 designs for my business cards, with each one designed as a magazine front cover and a different ‘issue’ for each image. This is not only memorable to the viewer, but also gives the viewer a choice on which design they have, such as if they have a favourite shoot. Both the front…

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Social Media and Self-Promotion

I chose to create an Instagram and LinkedIn page for my self-brand promotion. I feel like these are the most appropriate platforms as they provide a professional approach as well as Instagram being visual platform. As you can see below, I have again kept branding consistent with my logo as my profile picture, with links…

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Portfolio Website

Below is the sitemap for my portfolio website (louiseijones.myportfolio.com). Breaking the website down into specialism sections makes it easy to navigate. Sitemap louiseijones.myportfolio.com-19k4pm8 As you can see from the image below, I have kept my branding consistent to ensure unity across my own brand, through my logo and fonts.

Final Personal Logo

Below is my final personal logo, chosen from my logo development experimentation. I chose this for its ‘offerings’ font, which is unique and quirky with its upside down ‘S’, and also because it neatly fits in a grid shape. I also like the two parallels of the J and L back to back.  

Personal Logo Ideas

Below shows my personal logo development that will feature on my business cards and postcards. I wanted something very simple and neat, and somehow combine my two names together into a grid. I experimented with both sans and sans serif fonts to see what suited me and my work style, and finally settled on a…

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Portfolio Promotion Plan

MY PORTFOLIO PLAN – below is my plan for the portfolio module of what I will include: PHYSICAL SHEETS: Branding and logo Add sheets of LINE and FMP Spread out sheets   WEBSITE: Branding and logo Add LINE Add FMP   CV: Branding, logo and fonts Add professional social media Update content   PROFESSIONAL SOCIAL…

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