How e-WOM can be influential… Electronic word of mouth also known today as eWOM, first started off as the traditional word of mouth (just...
Why Digital Marketing is Good for You… “I see a world where marketing is more digital, more interactive and more social. It’s inevitable..” (Bernoff, 2009). Rated...
Exploring the world of Email Marketing (and some helpful tips) The power of email has always remained a useful tool for many companies to virtually reach out to customers...
101 on Instagram Another popular branch of the social media aspect is known as Instagram. You’ve probably heard about this now!...
Beginners Guide to Hashtagging We’ve all used some sort of social media at some point. A few years ago you wouldn’t have heard...
The Secrets to Improving your Social Sphere: From a Business Take With the growing evolution of social media, this has opened entirely new opportunities for businesses around the world to...
Why Email Marketing is Good For You In their short review entitled ‘Email Marketing as a Popular Type of Small Business Advertisement’ Mohammadi et al provides that email...
My Thoughts on “Data Science and its Relationship to Big Data and Data-Driven Decision Making” Provost and Fawcett’s article on Data science and its relationship to big data and data-driven decision making provides an...
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