Through WGSNs ‘design development´category, I could use some of the silhouettes I could find that I felt were relevant for the new collection and would make sense with the brands indentity. When choosing the colours and materials, I firstly looked at the Key colours forecasts for 2019 and 2020, then followed the mood of the Common Ground macro trend color palette and then opted for a more personal approach towards the brand, adding new colours that, combined together, would make a fun but elegant collection for SS19.

The key silhouettes are elegant, yet wide and comfortable, with loose and relaxed shapes. Volume is seen in skirts and dresses made of stiff, resistant fabrics that allow a space between the wearers body and the garment, such as viscose and silk taffeta, scuba and cotton poplin. The fabrics, like satin, crepe and cotton poplin, have been frequently used by Marni in previous collections.

(representation of silhouettes and range plan)