Shape the Invisible is a project of fashion recycling and sustainability made by the brand Zara, which within a year collected 7,100 tonnes of old garments, footwear and accessories. Inditex’s recent Sustainable and Responsible Manufacturing report (May 2006) stated that Zara’s core value is protecting the environment and natural resoources apart from providing high quality products to its customers. The company has been focusing on incorporating sustainability into the Group’s supply chain, through the creation of Inditex’s Green Code initiative.

The project consisted of a collaboration of fashion students from different universities across the globe who, with the same objective, created garments from recycled, used or left over materials.