Today, local businesses cannot afford to be left out from the world of social networks. Social interactions and discussions about quality of products and services, are largely entertained on social networks such as Facebook and Twitter. The topics discussed, if widely engaged, can go viral and reach millions of people in few hours or days. […]
Month: April 2015
Local Coffee Shops have never been so competitive: 3 digital strategies to be ahead in 2015
Living in the Communication age, new technologies are helping to connect more and more our already globalised world. Who wants to remain competitive at every level needs to rapidly adapt to this changing trend that is moving towards digital. Consequently, local businesses need to be as creative as they never had to be if they want to […]
Why is it important to use both Facebook and Twitter to promote your local business?
To most of the people that are not used to follow or connect with these social media platforms in a daily basis, it is quite difficult to understand why and how to post different content on Facebook and Twitter. But it is a fact, that these little details will make a difference in how people […]
How can a local business survive in a big city?
It is difficult to start and grow your own business, especially in a big city where you have to fight for your visibility between great internationally known brands. The truth is that big cities have a large population as potential customer base giving you plenty of opportunities and variety to grow your business (Fallon, 2014). It […]
EASY STEPS TO GROW YOUR LOCAL BUSINESS WITH TWITTER
Nowadays, social networks are extremely important tools to help you grow your business successfully. Chadwick Martin Bailey and iModerate Research Technologies research in 2010 showed that 67% of 1,000 adults were more likely to buy from a company they followed on Twitter. Furthermore, 79% of this sample said that they would prefer to recommend a […]