My first step to commence my new project after I have fully updated my sketchbook and summarised my change of heart is to begin to look in charity shops and find clothing, objects, jewellery that communicate the idea of the potential uniqueness that charity shops hold. I will then also research the clothing brands that are most popular among 16-25 year olds, observing these brands design style. I will also create a selection of branding/visual language boards and survey people to see which style people most respond to- this will be quite broad as I do want my own personal style to be able to come through too. At the moment I’m thinking really bold, bright contrasting colours, bold shapes and patterns- an unapologetic design I guess if that makes sense. Maybe a bit strange- like Toilet Paper? I will refine this more after conducting some more target research.