Yesterday I had a call with Danni, which was really positive and motivating for the direction of my project. Up until now, I hadn’t spoken to any other tutor about my project so it was good to get a fresh perspective of my project directions + references.
She helped me to realise that the next stage of my project would be to really refine the consumer of my brand, its purpose and its visual identity (how I want to move forward with it as it has multiple different opportunities)
I need to:
1. Check out the references she gave me
2. Speak to Lily about her project and her references as she said some may interlink and help me with mine
3. Create a brand mood board (this can be used for Tuesdays progress crit) persona + vision boards
4. Refine who my audience is, the exact purpose for injury it’s for, the brand I am.