Campaign For Selected Collection From Nike.

I have decided to base the outcome of my project on this upcoming Nike Jordan collaboration collection. I think that because the collection is yet to be released it will give me a blank canvas to work with and give me more freedom of thinking of an event space without being persuaded one way over another.

I think this visual really captures the connotations of adaptive sportswear. Instantly the designer Kayne West and his Yeezy collection come to mind, a designer who is the pinacol of adaptive sportswear.

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