Co-Creation

Using creativity, energy and insight by working alongside young adults to create a fundraising event that didn’t exist before through the process of shared inspiration and feedback.

Physical challenge

-Targeting a customer group focused on ‘doing’ and being ‘impactive’

-Running the race equals active participation

-Co-creation of the race allows the participants to gain what they want from the event.

-Living through and beyond cancer, you can take part in a run even if you are suffering.

Transparency

Co-creation of the running race equals clear communication between ‘Trekstock’ and the participants. This will happen by the participants having full access to all the information and a sense of TRANSPARENCY. So that they know where the money is going and have full sense of trust in the charity.