Doorsteps offers a service to sell houses at a much lower market price! (£99)

The doorsteps.co.uk website demonstrates the following with their website:

  • Interactive live chat to communicate with consumers.

Doorsteps has an interactive live chat intended to interact with customers who have questions to ask about the service. The impact the chat has on the website is that consumers can feel in touch with the company almost instantly as the ease of communication is so clear.

  • Aesthetically pleasing (Background image and consistent colour scheme)

When clicking on the homepage of the website, the colour scheme is consistent on all webpages. The black, blue colour scheme will represent a theme associated with Doorsteps as they grow and become more successful which people will associate the company with (Elizabeth, 2016).

  • User experience is easy to use and navigate around the website

Although the site is easy to use, problems such as slow searches and images not loading is an issue that needs to be rectified. Furthermore the writing on the homepage discussing the services the company provides may need to be changed as viewing would be much easier.

  • Widgets such as maps to locate the house while staying on their website.
  • Online PR such as ITV, Daily Mail etc.
  • Quite slow when searching for houses and scrolling through image
  • Purpose of website (speak about recognition of their achievements (trust pilot)
  • Blogs to target sellers and offer advice, promoting interaction and a relationship between, website and consumer. (making them spend more time on the website) – Zahran, D.I., Al-Nuaim, H.A., Rutter, M.J. and Benyon, D., 2014
  • Media links to engage with consumers (Facebook, twitter, Instagram, YouTube)
  • Drop down box every 20 minutes enticing for free online valuation
  • Page not responding