I opted to make both the business cards and postcards as part of my promotional platforms. The two cards have very similar layouts- the front displaying one of my photographs or illustrations with my name and logo above. On the back of the cards they both have my name and logo repeated, a QR code linking to my website, my contact information and social media handles. The business cards also display ‘photography, illustration, promotion’ to specialise myself within industry when making connections. The back of the postcard also has the return address at the top, a post-stamp mark,  space for a message and the recipients address. I opted to use a colour for my cards as I wanted to make my brand identity a bit more fun and less monochrome- as I think my work communicates that. I chose to match the colour of the cards to the pink in the logo- I think this ties it all together nicely and works well with my pastel colour background in my creative CV.