In an era where digital content shapes the way we communicate, the ability to craft compelling stories and visuals has become a highly desired skill. The Content Creation BA (Hons) course at the University of Brighton will equip you with the skills and knowledge to thrive in this fast-paced and ever-changing industry.
Whether you’re dreaming of building your personal brand, creating social media content for brands or producing podcasts, here are 10 reasons why Brighton is the perfect place to develop your talents and launch your career as a professional content creator.
1. Content creation is a fast-growing industry
The digital landscape is evolving every day and with it, the need for fresh and exciting digital content is growing. Easily digestible content is a great way for brands and businesses to tell their stories in a way that is actually engaging to communities.
Boring adverts and stylised product shots won’t cut it anymore. Gone are the days when people would almost automatically follow all of their favourite brands on social media, regardless of what they posted. People want compelling stories and a reason to engage with what they see on their feeds. This is where content creation has started to shine!
This rise in demand has made content creation one of the fastest-growing industries globally, with new job opportunities appearing every day. The rise of platforms like TikTok and Instagram has opened the door for individuals to turn their passion for creating content into really successful careers as freelancers, influencers or in-house creators for major companies.
And this increase in demand looks like it’s here to stay as according to industry reports, digital content production (particularly video content) is expected to grow exponentially over the next decade. This means our graduates will enter a job market filled with exciting opportunities.
2. Our Content Creation degree can lead to a wide range of career options
One of the greatest benefits of having a degree in Content Creation is the versatility of your skills and the different careers you can explore with it.
Our graduates can pursue careers as social media managers, digital content producers, creative directors, video editors, and podcast creators, to name just a few.
On top of this, the rise of freelance opportunities gives content creators the flexibility to build their own brand and choose to work for themselves if they want to.
Check out our post on 10 career paths you can follow with a Content Creation degree to find out where this course could take you!
3. Learn from our team of experts in the field
At the University of Brighton, you’ll be taught by our team of passionate and experienced professionals who bring real-world knowledge and experience into the classroom.
Our tutors are not just academics, they are content creators themselves, with expertise spanning digital technology, media theory, audio production, social media, filmmaking and so much more. They bring years of practical experience giving you insider insights into real-world trends, techniques and challenges.
Our incredible course team will help you unlock your full creative potential, mentoring you as you develop your own interests and unique voice and style. With their guidance, you’ll be well-equipped to succeed in the fast-paced and ever-evolving world of digital content.
Visit the Content Creation course page to learn more about the team of experts you’ll be learning from.
4. Brighton is a fast-growing creative media hub
Brighton has long been known for its vibrant arts and culture scene and over recent years it’s also steadily become an exciting hub for creative media.
The city is filled with digital agencies, production companies, media startups and creative individuals. This makes it the perfect environment to study content creation as you’ll have so many opportunities to attend events and gain connections that could help you secure internships, freelance work or even a full-time role after you graduate.
Studying at the heart of this creative city means you’ll be surrounded by inspiration to help in your development as a content creator.
5. Our course moves with industry developments
The world of digital content is constantly changing so staying ahead of the trends couldn’t be more important.
At the University of Brighton, we make sure that our Content Creation course is fresh and relevant. We adapt our curriculum to reflect the constant changes we are seeing in the industry so you can be confident you’ll graduate with the most up-to-date skills and knowledge.
But we don’t just want you to be following the trends, this course will also give you the skills and knowledge you need to become a leader in creating innovative content!
6. Exciting work placement opportunities
Hands-on experience is crucial for developing your skills and building a professional portfolio which is why our course includes a Professional Practice module in your final year.
You’ll get the opportunity to spend at least two weeks at an organisation which will give you the chance to apply what you’ve learned in the classroom to real-world projects.
Our strong relationships with local and national companies mean you’ll be able to get a placement that matches your interests and future career goals.
Some examples of where our art and media students have been on placement include: BBC Good Food and Olive Magazine, Absolute Radio, Bauer Media, Brighton Dome and Brighton Fringe.
7. Build an impressive portfolio
Talking about your skills and creativity is one thing but showing them off is where you can really impress potential employers. This is where your portfolio becomes a super powerful tool.
Our Content Creation course is designed to help you develop a diverse and impressive portfolio throughout your studies. From video projects to social media campaigns, podcasts, and written content, you’ll graduate with a professional portfolio that demonstrates your capabilities across a range of formats and platforms.
Your tutors will also give you guidance on how to curate and present your portfolio for different audiences to make sure that it stands out and showcases your versatility.
8. The course blends creative and theoretical elements
It goes without saying that creativity is core to the Content Creation course, however, it’s essential that you also gain a solid understanding of the underlying principles that drive successful content. This is why we’ve made sure that our course blends these two elements.
You’ll have exciting opportunities to flex your creative muscles to craft viral videos, podcasts and social media campaigns but you’ll also become fluent in theoretical concepts such as audience analysis, media theory and strategy development.
Understanding the theories behind successful content creation will help you to create content that is not only visually appealing but also strategically effective.
9. Tailor your studies to suit your career goals
There are so many different paths you can take with a Content Creation degree that we have made sure that you’re able to tailor your studies to focus more on the elements you’re interested in and want to make a career out of.
You’ll have a choice of project options alongside the core modules to help you deepen your expertise and skills in specific areas.
10. Build industry connections
Here at the University of Brighton, we place a strong emphasis on helping you build valuable industry connections throughout your degree.
Throughout your studies, you’ll have a variety of opportunities to network with industry professionals including guest lectures and workshops. Our strong links with creative companies around Brighton also open opportunities for work placements and collaborations which will help you curate your own network of creatives.
Start your content creation journey here at the University of Brighton
These are just 10 of the many reasons to study Content Creation here at Brighton… we could easily go on!
Explore more about our Content Creation BA (Hons) degree and discover how Brighton can help you shape your future in this exciting and fast-growing field.
