Formative Presentations – Week 12

This week’s small group presentations were extremely useful as it was with a tutor that specialised in marketing and PR. It was useful to hear her advice as she is looking at our projects (photography & styling group) from a different perspective. In this group crit, I was able to discuss my ideas and listen to feedback from peers and tutors in order to move forward successfully with my project. From this tutorial, I gave my project a purpose, and realised that I need my book to be something that fits into the fashion communication industry, and needed a “purpose”.

Over the next week, I will figure out where my book will fit into the market, and give it a reason for being produced.

Media Centre talk – Week 11

This week we were introduced to the media centre requirements form. This form is an important part of our exhibition, and it was good to be aware of what we needed to do in order to borrow equipment. Hearing about this form also made me think more into my final outcomes, and if I wanted to/needed to make use of any of the equipment. This was the week that my ideas began to progress even further, and I started to think about producing a video as an extra for my project.

Tutorials – Week 10

Over the past week I have put some of my ideas into practice, and completed a test shoot around Brighton. My aim was to test out my process of photographing strangers in a candid way. The experience did not turn out as I expected, and I concluded that in my final images in Portugal I would focus on photographing mainly friends and family, as it was easier to have a connection, therefore the images will looks better. In this tutorial I spoke about my test shoot, and explored the idea of making a connection with the subject.

Test Shoot images:

  

Formative Presentations – Week 9

This week included having informal group presentations, where we discussed our progress and our ideas going forward into the final major project. The development I have achieved following on from last week, was deciding on what style of outcome I wanted to produce at the end of my final major project. Coming to the conclusion that I wanted to produce a photo series, I realised that this didn’t fit into the outcome requirements for the photography and styling brief. In the informal presentations, I was able to voice these concerns and come to the conclusion that I would no longer be producing an outcome to fit with photography and styling, but produce something for the ‘imaging’ brief. I also discussed my mood boards, ideas, and thought of solutions for some of the worries I had for shooting in Portugal.

Informal Critic – Week 7

This was the first week that I spoke about my idea in a group, and got some feedback on the work I had done so far. The group crit was helpful because it was good to see what my peers are doing, and bounce ideas around the group. Up to this week I produced some mood boards to illustrate the style that I am going for with my final major project.

From my research I decided that I want to shoot in documentary style, and capture the moment rather than produce set up fashion shoots.

Mood Boards:

Specialist Tutorial – Week 6

This tutorial was the last individual tutorial with this specific tutor. Following on from her advice, I brainstormed and thought about what research I had done and enjoyed the most. I also thought about topics that I would find fun, and were personal to me. This led me to change my idea to focus on Portugal and culture, as I am from there so it is close to my heart. I still wanted to keep an element from my initial theme, so decided to keep the feminine gaze aspect going forward.

Day Hagai’s work was the main inspiration for my idea progression, and my current idea is to photograph the women of Portugal, to portray and celebrate them.

 

Specialist Tutorial – Week 5

Over this last week I visited London and saw some exhibitions at White Cube, The Serpentine, and The Photographer’s Gallery. Stacey Dooley’s documentary have been my main source of research and inspiration. Her documentary’s have a feminist approach, and I feel that she is extremely current. From my research this week, I have been inspired by documentary’s and documentary style of photography by Wim Wenders.

In this tutorial we spoke about the research I had done, and touched on how my ideas still hadn’t progressed very much. Up to this point I wasn’t thinking outside of the box enough, and was focused on what my outcomes should have been. This was not letting me engage with my research and the things I enjoy. In this tutorial my tutor gave me some advice to think about what things I like, and things that are personal to me.

Specialist Tutorial – Week 4

This tutorial was the first one to one tutorial regarding the final major project. Over the past week I began doing some research into my chosen theme of feminism, and had an idea for one concept for an advertorial.

Advertorial – An advertorial to raise awareness to the globally feminist issue that is child marriage. Creating an advertorial for a British brand such as Next, promoting children’s wedding dresses as if child marriage was the norm in well developed countries.

The research I completed for this was to look into Girls not Brides organisation, and reading up more about the issue of child marriage.

In this tutorial we discussed my idea, and came to the conclusion that this topic is extremely sensitive and it would be difficult to produce an outcome that wouldn’t offend someone. Going forward, I will do some gallery research in London and try to progress my ideas.