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Uniqueness of Apps is Key to Staying in Trend

Polly Humphries Student number: 15811463 Digital Marketing, Blog 3 Word Count: 850 Title: Uniqueness of Apps is Key to Staying in Trend Apps The proliferation of smartphones has driven the rapid growth in the use of application on mobile phones (Fu… Continue Reading →

Do Influencers Cause More Harm Than Good? Initiative – Influencer Marketing The power of the internet has dominated the now known ‘Information Age’, whereby platforms such as Instagram, Facebook and YouTube are used across the globe to communicate and distribute… Continue Reading →

Blog post 1- Chilly’s

  Company Profile Chilly’s bottles are a company that specialise in reusing everyday items into the form of water bottles, coffee cups and food pots that keeps the content hot or cold for 12-24 hours. Founded in 2010, the primary… Continue Reading →

The Comfy

  Who are they? The Comfy are a company producing blankets that are worn as sweatshirts, formulated in May 2017 through the process of Shark Tank, an American reality tv series where companies such as the Comfy pitch their business… Continue Reading →

Buyer Personas

Phoebe Brown  Background Mother with young children (2,4) Currently unemployed, but doing some work from home while kids are young looking after them Previously worked in marketing Demographics   Skews female  Age 15- 30  Dual HH Income: £70,000  Suburban Identifiers   Energetic/… Continue Reading →

IKEA

Background  IKEA is a multinational group that designs and sells a range of products for various rooms across the house and are sold to be readily assembled at home with operations in 45 countries across the world. The organisation was… Continue Reading →

hello world

Hello world!

Welcome to your brand new blog at University of Brighton Blog Network. To get started, simply log in, edit or delete this post and check out all the other options available to you. For assistance, visit our comprehensive support site… Continue Reading →

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