I thought this ad was effective in portraying a certain retro theme for Gucci and links back to my vintage ad research. Not only the make up looks vintage / old but the golden effect or editing reinforces this era because of the lighting used. I think the composition could be useful to take inspiration from because it could link to the still life portraits i initially looked into and i could additionally filter through symbolic items such as shells or pearls again to relate to the Birth of Venus’ aesthetics along with the beauty or accessory products. The pictures are so simple composition wise but so pleasing visually because of this golden hour effect which also allows the images to feel a lot more luxurious.    

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