Tell me about it – Fauna found in the Middle East

This project was about educating the viewer on a topic of my choice. The subject I decided to do this project on was the fauna (animals) that can been found in the Middle East. I chose this as I spent a majority of my childhood camping in the deserts, wadis and beaches there and wanted to inform the viewer on species they wouldn’t initially think lived in these environments.

The first thing I did was collect source material on a variety of animal found there as well as anatomical images such as of their skeletons as well as the patterns or colourations of these animals.

 

-SOURCE IMAGES/RESEARCH-

I then proceeded to create my own drawings through these images to create a visual language that would be anatomically correct but at the same time aesthetically pleasing and eye catching as to create a boldness to something that would come across as mundane.

(Along with drawing the animals I wanted to create some symbolism from shapes found as well as creating patterns from their given names as well as looking into Arabic geometric designs to further add to the final product)

After these drawings were made I scanned them into photoshop where I could further experiment with the juxtaposition of the imagery to create something that would jump out at the viewer.

(I further incorporated how the animal would be named in the local Arabic language as another way to create imagery.)

 

-VIRTUAL REALITY AND ANIMATIONS-

Once the posters were made I wanted to create another aspect to this project in which the viewer could interact with the posters and at the same time also learn something else about these species.

I decided that I wanted to create short animations of how these animals move and interact with their environment to give the viewer a sense of what this animal would be like if they were to see it in person.

The way I decided to create the animations was by collecting short video snippets of the chosen animals moving through their environment. I then put footage onto photoshop where I could move through it frame by frame drawing over the rough shape of the animal as well as to get a smooth animation as an outcome.

 

The sidewinder was the first animation I created working out the best way to draw over the images as well as working out the best frame rates for the animation.

I also put together other bits of imagery along with the animation to get a feel for what possible outcomes I could get with the final animations.

 

-FINALIZED ANIMATIONS-

Adding further backgrounds and layers to the animations I feel gives them a new level of depth and intricacy to them.

I also then added further aspects to the animations through premiere pro.

-VIRTUAL REALITY-

Through the use of the soft HP Reveal I was then able to couple up the posters with their animations.

 

-QR CODE WEBSITE LINK-

To give the viewer the option to read further into the animal that they’re looking at on the poster, I added a QR code linked to a website I made that give a description of the animal as well as some facts about where it lives and how it survives.

 

With this project I feel like I’ve managed to create a way of communicating information in an aesthetic and interesting way, with multiple ways for a viewer to interact with the body of work all whilst learning something new.

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