Brand Analysis – Krochet Kids

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I decided to focus on this brand because I think they’re a really interesting company. They are a non-profit organisation who’s main values are to change the lives and empower people to rise above poverty.

They have workshops in Peru and Uganda, and if you go onto their website (http://www.krochetkids.org/what-we-do/our-impact/) you can see the impact they have had already. Although their clothes wont appeal to everyone I still think people should know about this company and what they do.

If you go onto their ‘About us’ page there are four different links which explain their story which involvesĀ a short video and their backgrounds. The next one is why they are a non-profit organisation, then there are two more links which talk about careers and internships and how you can help. I think this company has great morals and views compared to the other businesses I researched.


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