Visual promotion initial ideas
Immediately I knew I had to look at trend reports for 2020 in fashion and in general. I found that a key feature of these reports was inclusivity and this is what fuelled my ideas. I started thinking about how brands could be more inclusive and have less boundaries. This led me to the idea of gender neutral and unisex clothing, I found in the 2020 trend reports gender was a big thing in the way how we cant always specify stereotypes. In clothing there is a very separate line between male and female, on most fashion websites there is a completely separate tab for males and females. This got me thinking that in 2020 my predictions are that clothing websites will be less specific about gender.