First Group Tutorial

Going into my first group tutorial I hoped to bounce ideas off my classmates and tutor to expand on my existing plans.  I expressed that I was interested in Stylist magazine and that I valued their beliefs and the way they speak to their audience. I love the way that you can pick up a copy of this magazine for free at a particular time of day for some light and uplifting reading on your commute home from London.

I communicated that I wanted to look into women’s workwear and how much that had changed in the last few months as a reaction to Covid and the work from home rules. I started to look into how lounge wear is becoming the new workwear. Chris told me that the timeline of wearing workwear is interesting, how you wear these clothes for only certain hours of the day. We also discussed that I could interview professional women over zoom and take screenshots to create content. I could ask these women how they feel about their workwear, how they style themselves and if they feel their workwear reflects on their ‘non-professional’ personality. I am particularly interested in the sudden change that 2020 has bought to working women. I want to produce a piece of communication that shows the reality of what we all went through this year.

Chris gave me ideas to use physical pieces of workwear to stich, write or print on as a piece of work. I think this is a really interesting idea to show the juxtaposition of professional workwear and the craziness that this year has bought. We also spoke about combining different pieces of workwear and how denim was traditionally created for the purpose of working.

After discussing these new ideas it has inspired me to research women’s workwear pre, during and post Covid. I want to look into fine artists, graphic designers and search Pinterest to see if there is any interesting imagery already created on this subject.