when thinking about who our magazines customers audience is as a group we came up with many different ideas. Thinking about our customer audience helped generate more ideas into our head into how we wanted our magazine to look like for our ideal customer audience. Our ideal customer audience was male/female/non-binary, we don’t believe that our magazine will be more appealing to one certain gender. However we decided to keep our customer audience based in 18-20ish, gen z’s just so we could make the future seem a bit more appealing to them. We pictured a alternative/quirky person, who’s not afraid to play around with their style and be different. They enjoy going to raves and researching more about the meta verse.
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