Starting a YouTube channel can be challenging. This blog consists of tips and guidance on how to efficiently incorporate a YouTube channel as a digital platform for your company. “Social media platforms like Facebook, YouTube and LinkedIn are getting more crowded by the day” (Shane, 2017), meaning that this platform allows a chance of an […]

YouTube can be used for numerous purposes, whether it is used for vlogging, advertising, product reviews and more. YouTube reaches most age ranges, however, has the highest of 26% of viewers aged 35-44 and 23% of viewers aged 25-34. According to Spredfast, YouTube also ‘reaches more 18-49 year olds than any cable network in the […]