Month: April 2016

4 Social Media Marketing Mistakes Your Business Should Avoid

From improving consumer relationships to reaching a wider audience, social media enables businesses to change the way they communicate and market themselves online (Schaupp & Bélanger, 2014). But it’s not always fun and games… here are 4 common social media mistakes made in the business…

3 Reasons Why Your Brand Should Be On Instagram

Instagram has won over hearts since 2010, but it’s not just all about selfies and food pics… Here are three simple reasons why your brand should join! It’s not all about promoting products It’s common to presume that Instagram is simply used to promote product-based businesses….