Your brand is now enough developed and the next step for you to get more visibility and expand your audience and market. You think about creating a partnership with a big brand but you don’t really how to begin? It is said that 60% and more of small businesses who are looking for new […]
Blackshaw & Nazzaro exposes that social media provides the opportunity of consumers to post, like or share information and create content about topics they want (2004, cited in Mangold, W.G. & Faulds, D.J., 2009). Social media is a term which gathers all the online social networks. If you, as a brand, use social media in […]
Looking at your emails can be a tough task when you are submerged by a hundred of brand emails. Sometimes you read them, but in most cases, you put them in the spam box or click on the “unsubscribe” button. Besides, for food companies, the difficulty is the non-physical aspect of products in emails for […]
How many time do you spend online? Facebook, Instagram,… takes you a lot of time. Food brands influence the amount of time you spend on the Internet. They try through interactive advertisings to make individuals taking part of it (Morten Vejsholt Normann, 2015) Why making interactive advertisings? Anne Freier (2017) reported that a […]
This startup is for travellers or people who want to explore the world but also people who want to experience new ways to travel. It is a website for people who are looking for travelling but they do not know how to do it. Information about the website The information provided on this website […]
The importance of new technologies for digital marketing The information inside an organisation is really important and can often be a source of problem. Even if IKEA is a successful organisation the idea of socialization can improve its statistics by anticipating some problems that could be really important in the […]
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