Much better adventures.com

 

 

This startup is for travellers or people who want to explore the world but also people who want to experience new ways to travel. It is a website for people who are looking for travelling but they do not know how to do it.

 

Information about the website

The information provided on this website is not based on research but more on experience. The website is using the experience of the customers to prove that the subject they are proposing is good and can be “useful”/enjoyable for the user if he/she engages himself in the adventure of travelling with them.
To be more credible the website is giving a Facebook, Instagram and Twitter page. (click on the links to have a look!)

The user can also be aware of the team who is managing the startup. He can know a lot about those people because they are telling some information about themselves related to the subjetct of there startup which is traveling. The user can see that these are people with experience in travelling and adventures. If he is interested, this could encourage him to get involve in this startup.
The information is not really factual because it is based on experiences of others. However, with the subject of the startup, this is the best way to attract customers.

You can find lots of sharing experiences which are published in the website often.

 

 

Experiencing the website

Downloading the page doesn’t take too long even if there are many pictures, so this is a good point.

First page : the user can look at a picture which makes him want to travel. Besides, there is a sentence which summarizes the aim of the startup

“Explore the world’s most incredible places, with the best local guides and hosts.”

 

The user can directly look for a specific travel if you already know what you want OR the user goes under this section of the host page to have ideas what the site proposes.

According to the online consumer’s hierarchy of needs, we can say that the basic need of the customer is provided: he can look at the security of the website and the protection of its privacy.
The ease of use of the website: the advantage of this website is the ease of use and the navigation. The interface of the website is very easy to understand.
The last stape of the hierarchy of needs for an online consumer is well done on the website because the presence of pictures stimulates the sense of the user. In fact, the pictures make him wanting to experience this.

Even if the website is designed primarily to make the user purchases one of the travels, it is also made for a user who wants to experience entertaining. Because it is made to satisfy the user by making him dream about travelling. Maybe a few days, or months later he will cross the step of the purchase.

Click here to have a look a the website.

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