School of Business and Law

Inspiring journeys to work

Elm House, home to the School of Business and Law

Guest lecture: How to plan a PR campaign

A few weeks ago our students were lucky enough to attend a guest lecture on planning a PR campaign. Flo Powell, joint Managing Director at award-winning B2B PR agency Midnight Communications, was kind enough to speak to our business entrepreneurship students about how to plan and execute a PR campaign. Flo’s key tip for our…

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People walking in Brighton's north laine shopping area

Student-led marketing agency: Bright Young Things

Bright Young Things (BYT) is a student-led marketing agency offering consultancy and operational marketing support to local small and medium-sized enterprises (SMEs), and non-profit organisations. Carrying out work in the agency forms the basis for the assessment across several modules including The Professional Marketing Practitioner; Content, Copy and Creative; and Public Relations. As part of…

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