School of Business and Law

At the School of Business and Law, University of Brighton, we teach, research and consult across the full range of business, management and law disciplines.

What happens if you get a 2:2?

What happens if you get a 2:2? According to graduate Rob Bishop, you get a lot of companies interested in you! We’ve been catching up with our recent graduates to help new and returning students get a sense of what they can do with their degrees. Periodically we’ll be sharing the stories of graduates and how…

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Image of Bobbi Simmonds

Don’t panic and find just any job!

We’re catching up with our alumni to find out how their time at Brighton is helping them in their careers. We caught up with Bobbi Simmonds, who studied our four-year Business Management with Marketing BSc(Hons) and is now a Sales and Retail Intern at NBCUniversal Media. Can you give our students three tips for finding…

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The promise of pizza

The promise of pizza encouraged University of Brighton students to increase their recycling and to reduce waste by more than 25 percent. Becca Melhuish, the University’s Environmental Officer (Sustainable Behaviour and Engagement), ran a recycling competition in halls of residents and scored students on how well they recycled. The best recyclers were awarded prizes, mainly…

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Campaigns can cut drunken advances

Research by the University of Brighton has shown than publicity campaigns can help combat alcohol-fueled sexual contact. Dr Matthew Wood, our lectures on our Social Marketing PGCert, teamed up with Professor Paurav Shukla from Essex Business School to evaluate a campaign by the alcohol education charity Drinkaware. The charity decided to tackle what is a growing…

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Could computer vaccines start a new approach to preventing cyber-attacks?

  Shutterstock By Paul Levy, University of Brighton There were 638m attempted ransomware cyber-attacks in 2016, according to one report. And with several high-profile attacks already committed this year, the numbers for 2017 may be even higher. Perhaps it’s time then for a new approach to tackling cyber-attacks, one that focuses not on defending against…

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How to improve the buying experience for your customers?

  A bad buying experience can cost your organisation in a big way! We’ve all had the experience of trying to buy a product but abandoning the purchase out of frustration! I don’t have a figure for the UK, but in the US, poor customer experiences result in an estimated $80 billion loss by US…

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aerial view of the Moulsecoomb campus

5 Top tips for retailers using push notifications

As part of this module students are required to create their own blog analysing how digital technology is transforming marketing. They have a lot of freedom to pick technologies and topics that interest them. Some postings are really good. I enjoy reading them as I often learn. Whether it is practical examples of companies using…

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