Content marketing is defined by the Content Marketing Institute (2015) as ‘a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.’ In other words its the creation of media and a way of engaging with your…Continue Reading Creating Contented Content and Examples of Best Practice | jb597’s blog
Reaching the Right People: Facebook Features That Harness Privacy Concerns | Sophie Wood’s blog
The aim of this blog is to provide an insight into two Facebook advertising features which have been criticised for harnessing privacy concerns, but that could, however, help local authorities and councils to reach out to the right people. via Reaching the Right People: Facebook Features That Harness Privacy Concerns | Sophie Wood’s blog….Continue Reading Reaching the Right People: Facebook Features That Harness Privacy Concerns | Sophie Wood’s blog