How great would it be to have your own personal shopper assistant without being in a store? La Redoute have the answer to this through their live weather billboard with weather sensors for their campaigns. The sensors attached to the digital signage detect different weather changes and once the weather changes, the models outfit changes…Continue Reading Whoosh! The impact of out of home signage in the fashion industry: 2 case studies with ROI statistics
Breaking Bad: Cracking the formula for a riveting social media campaign that will maximise brand engagement – 90% purity guaranteed
Top Tip #1: HumanisationWhen you think of social media you probably think about connecting with loved ones, friends, and friends of friends (don’t act like you haven’t stalked before). You don’t think about businesses connecting with you, aiming to be your friend, posting on your feed with language you similarly would use; humanising their campaigns…Continue Reading Breaking Bad: Cracking the formula for a riveting social media campaign that will maximise brand engagement – 90% purity guaranteed