Thank you to everyone who studied our 2 shopping baskets last week and entered the competition to win a bag of groceries.
We presented you with a list of everyday items and asked you to guess the difference between the premium and non branded goods. All items were purchased from typical supermarkets such as Aldi, Sainsbury, Morrisons and Co-op. The results are in and the correct price difference was……………………………………………… a staggering £13.05, which means you can buy almost 3 times as much unbranded as premium goods. And the reason we chose these particular items was because we know they score well in public opinion taste tests.
Nobody guessed the correct amount, but our 2 winners came close with guesses of £12.50 and £11.70 respectively. They have been selected and notified and share the spoils of both baskets.
If you want to compare and contrast, here’s the cost per item and how it stacks up:
| Premium brand
Non premium brand
|Tomato Puree||Napolina £1.00||Aldi 31p|
|Kidney beans||Napolina 90p||Sainsbury Basics 35p|
|Basmati rice 1kg||Sainsbury Taste the Difference £3.00||Asda £1.50|
|160 tea bags||PG Tips £3.00||Aldi Diplomat £1.15|
|10/12 Veg stock cubes||Oxo £1.60||Aldi 36p|
|Whole wheat spaghetti 500g||Napolina £1.00||Aldi 42p|
|Baked beans||Heinz 85p||Sainsbury Basics 25p|
|460g tomato ketchup||Heinz £1.80||Aldi 45p|
|Porridge oats||Oats so simple 90p||Sainsbury 1kg 75p|
|Ridged crisps||McCoys £1.70||Aldi 75p|
|Light mayonnaise (free range eggs) 750ml||Hellmans £3.00||Morrisons £1.25|
|Mixed herbs||Schwartz £1.75||Adsa 30p|
|Tin Tomatoes||Napolina £1.20||Asda 28p|
Price difference = £13.05
Student Advice Service