Category: MAGAZINE PROJECT

PRODUCT SHOOT IDEAS

I have been making several mood boards in my sketchbook based on Mitch Fienberg and Anna Lomax. I have a Christopher Kane bag and a Givenchy bag which I have currently based each mood board on. The last two mood boards are based on the Givenchy Antigona which is a gloss finish. Therefore I have based the shoot ideas on cellophane, PVC and water, I enjoy the contrast between the heavy look of the bag and the light glossy finish. The pink Christopher Kane bag has proved harder to brainstorm as I do not want the bag to come off as cheap.

INSTAGRAM CREATION & LOGO

I based the first nine Instagram posts in a Tumblr/ Pinterest style to let the brand’s idea and mood come across. At the moment it is quite a kitsch yet expensive look, the logo is working progress at the moment, I want to add colour however want to discover the brand’s colour palette first.